Norma Taki is the Diversity and Inclusion Leader at PwC Middle East. With over 20 years of experience, Norma is committed to driving transparency, reporting and investment in diversity and inclusion within the Middle East. She is an advocate who believes that rigid roles do not do us any favors and no longer serve us in the workplace, as she works towards building awareness through action. She is invested in making a difference, not just within PwC, but through the clients and networks the firm operates in. Norma is a Transaction Services Partner, leading PwC Middle East’s Retail and Consumer industry, which involves her working with clients to analyse, structure and execute successful deals in the region.